One of the most important parts of marketing for your business is having a neat, functional website that projects
your businesses products, services and aims, correctly and effectively. In the fast paced, technology savvy
society we live in today, the internet has become the best (and at times only) means of contact and
communication. If customers are requiring your services, they are more likely to look you up on the internet rather
than through the yellow pages as was the case in the past.
Because of this fact, ensuring that your website is up-to-date and easy to navigate is essential. When creating a
website for your business, you have to keep in mind that not just current, but past and prospective clients will be
looking you up. To make sure that these people contact you, your website must be up to scratch.
For quick and straightforward website updates, make sure your:
-Website copy is easy to read with no spelling or grammatical errors
-Website copy is relevant and up-to-date with new services or products and old information is removed. This also
helps with your SEO
-Website is easy to navigate
-Website includes all the relevant contact information, including email, address, telephone and fax numbers and
social media details
-Your logo and corporate colours are projected throughout the page
All of these things will demonstrate a well structured, organised, united and professional organisation which is
sure to make people want to do business with you.
If you would like to create a new website, need help with copy creation or any other tips and tricks regarding your
website, contact SB Marketing Solutions today.